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TV and radio broadcast monitoring, YouTube, Tik Tok

We collect data. We identify crisis situations. We analyze user behavior.

The larger the brand or the more significant the person, the higher the need to control the information field.

The significance of the event at the federal or regional level inevitably leads the company to news and other broadcasts.
We have been successfully controlling the information field of social networks, forums, blogs and the media for more than 10 years, and now we have learned to do the same in television and radio.

In addition, we learned how to watch videos on YouTube and TikTok. The capabilities of modern monitoring systems allow you to find mentions of the company in the text (video titles, descriptions, hashtags), but not the content of the videos. Now we will get the mention of your company or person directly from the video.

Tasks of monitoring TV and radio space

Find out what they say about you on radio and TV
Monitoring of TV advertising output
Collecting notifications about mentions in real time

Who needs monitoring of TV and radio airwaves

To identify loud infopods
Politicians and media personalities
To control the output of commercials
Advertising specialists
For effective control of communications
PR specialists

List of sources we are currently covering:

Federal TV channels
Regional TV channels
Radio stations (federal)
Radio stations (regional)
Youtube, TikTok
~1,000 popular Tik Tok users
~1,800 Youtube channels (at least once included in YouTube trends, the list is constantly updated)

Cost

The cost of each project is individual – it is calculated based on goals and objectives.

Order a reputation audit
Other services
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SERM
Our reputation Agency will supplant negative information, photos and video content from the first page of Google and Yandex with the help of a complex of works with the search engines — Search Engine Reputation Management. We take the first place according to RUWARD in the rating "Reputation marketing in the digital environment (ORM), including SERM".
ORM
Online Reputation Management is a comprehensive reputation marketing tool, thanks to which we form a positive brand or person image on all resources on the Internet, create islands of content on reviews, encyclopedias and geo-resources, reflect information attacks in real time.


Monitoring
We monitor social media and online media 24/7 and collect mentions of a brand or person. After that, we conduct primary analytics, tag mentions by tone and prepare a detailed and understandable report for you.


Analytics
Our Reputation House analytics center can perform any analytical research that will help you effectively solve marketing and PR tasks: from analyzing PR campaigns and identifying reputational threats to analyzing foci of socially significant incidents.


Lead generation
We can also conduct an initial analysis of the demand for your product and find all possible requests for any of your services or goods. On an ongoing basis, we will supply leads who want to buy your product right now.


Deleting information
Our Reputation House analytics center can perform any analytical research that will help you effectively solve marketing and PR tasks: from analyzing PR campaigns and identifying reputational threats to analyzing foci of socially significant incidents.

Commercial SERM
This new but already well-established channel of digital marketing, which promotes third-party resources (social networks, articles, videos, etc.) for commercial queries in Google and Yandex. Commercial SERM is much faster and cheaper than classic website promotion.


SERM
Our reputation Agency will supplant negative information, photos and video content from the first page of Google and Yandex with the help of a complex of works with the search engines — Search Engine Reputation Management. We take the first place according to RUWARD in the rating "Reputation marketing in the digital environment (ORM), including SERM".
ORM
Online Reputation Management is a comprehensive reputation marketing tool, thanks to which we form a positive brand or person image on all resources on the Internet, create islands of content on reviews, encyclopedias and geo-resources, reflect information attacks in real time.
Monitoring
We monitor social media and online media 24/7 and collect mentions of a brand or person. After that, we conduct primary analytics, tag mentions by tone and prepare a detailed and understandable report for you.
Analytics
Our Reputation House analytics center can perform any analytical research that will help you effectively solve marketing and PR tasks: from analyzing PR campaigns and identifying reputational threats to analyzing foci of socially significant incidents.
Lead generation
We can also conduct an initial analysis of the demand for your product and find all possible requests for any of your services or goods. On an ongoing basis, we will supply leads who want to buy your product right now.
Deleting information
Our Reputation House analytics center can perform any analytical research that will help you effectively solve marketing and PR tasks: from analyzing PR campaigns and identifying reputational threats to analyzing foci of socially significant incidents.
Commercial SERM
This new but already well-established channel of digital marketing, which promotes third-party resources (social networks, articles, videos, etc.) for commercial queries in Google and Yandex. Commercial SERM is much faster and cheaper than classic website promotion.
Application for services
Monitoring of TV and Radio Broadcasts, YouTube, TikTok

In today's fast-paced digital world, businesses often need to keep a watchful eye on their brand's reputation and competitor's activity across various platforms. The service of Monitoring TV and Radio Broadcasts, YouTube, and TikTok offers businesses the opportunity to keep track of what's being said about their brand and get an understanding of customer preferences and sentiments online.

What is Monitoring of TV and Radio Broadcasts, YouTube and TikTok?

Monitoring of TV and Radio Broadcasts, YouTube and TikTok is a service that tracks all mentions of a particular brand or keyword across TV and radio channels, YouTube and TikTok videos, in real-time. The service enables businesses to analyze the data and draw insights on what's being said or displayed about their brand, competitors, industry, or relevant keywords.


Benefits of Monitoring TV and Radio Broadcasts, YouTube and TikTok:

  • Immediate alerts to mentions of a particular brand or keyword
  • Gain insights on customer opinions, preferences, and trends
  • Monitor competitor's activity and strategies
  • Understanding of the reach and impact of brand marketing campaigns
  • Find new opportunities for engagement and growth
  • Crisis management and early detection of potential issues
Features of Monitoring TV and Radio Broadcasts, YouTube and TikTok:

  • Real-time monitoring of TV and radio channels, YouTube and TikTok videos
  • Customizable alerts and notifications
  • Social media analytics and competitor benchmarking
  • Sentiment analysis to understand customer opinions and preferences
  • Data visualization and reporting
  • Access to historical data
How does Monitoring of TV and Radio Broadcasts, YouTube and TikTok work?

The monitoring process starts with setting up a system for capturing and storing data across TV and radio broadcasts, YouTube and TikTok videos that are relevant to a specific brand or keyword. The data is then analyzed and categorized into various segments like sentiment, volume, reach, and demographic information. This data is then presented to businesses in a visualized format, such as charts and graphs, to make it easy to interpret and draw insights.

Conclusion

Monitoring of TV and Radio Broadcasts, YouTube and TikTok is a powerful tool for businesses looking to monitor their brand's reputation and competition across various multimedia channels. The service offers real-time insights into customer opinions, preferences, and trends, allowing businesses to make informed decisions. The customizable alerts and notifications feature enables businesses to stay on top of new mentions or competitor activities, while the data visualization and reporting feature make it easy to understand the data and derive insights.