At the beginning of the work, it is important to correctly form a list of queries of interest, to work out the semantics: we will write queries with possible typos, errors, in various variations and in different languages. In the next step, we will configure the monitoring system for the list of requests. Our analysts have experience in all social media monitoring systems, such as IQBuzz, Youscan, Brand Analytics, Medialogy, etc.
After configuring the system, we will collect information that meets the requests, distribute information messages by tone and prepare an analytical report. In the future, monitoring will take place constantly and up-to-date data will be sent to the response department for operational actions.