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What AI Influence solution covers
AI answer monitoring — ChatGPT, Gemini, Perplexity, Copilot and Google’s AI Overviews
Source correction — fixing the content and signals these models actually cite, not just the output
Inaccuracy & hallucination response — wrong claims about your company, addressed where the model learned them
Dedicated AI-focused team — tracking model updates and re-checking the answer, not a one-time fix
AI Reputation Management: Control What AI Search Results Say About Your Company
We monitor and correct what ChatGPT, Gemini and Google’s AI Overviews say about your company. When an answer is wrong or outdated, we fix the sources these models actually draw from — so it changes at the root, not just in a report
RH Control · AI Influence SOLUTION
Covered across
Signs your brand needs AI Influence Solution
Why this matters now
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The Sign
ChatGPT gets it wrong, every time it's asked. A customer, investor or candidate asks an AI assistant about your company and gets an outdated, inaccurate or unflattering answer — and it repeats, consistently, until something upstream changes.
Why it matters
AI answers are becoming the first impression. For 86% of consumers, a brand's AI accountability directly shapes the purchase decision (Forrester, 2026) — for buyers, investors and candidates, that AI-generated answer is often the only account of your company they see
The Sign
No one owns this yet. SEO owns Google. PR owns the media. Nobody’s job description says "fix what ChatGPT says about us" — so it sits unmanaged in the gap between teams.
Why it matters
The model recommends — someone has to steer it. Ask an AI assistant to compare vendors, employers or investment targets and it picks a shortlist. Nobody owns getting your company onto that shortlist yet — least of all by accident.
The Sign
The sources are invisible. 75% of enterprises have deployed AI agents that already act and communicate on their behalf — with no system to manage the reputational fallout Forrester (Agentic AI Reputation Risk, 2026).
Why it matters
A different discipline than SEO. Traditional SEO competes for a ranking position. Generative engine optimization corrects what a model has already concluded about you — a different mechanism, not a bigger keyword list.
The Sign
It compounds with every model update. Leave a wrong answer unmanaged and the next training pass can reinforce it. The longer this goes unowned, the harder — and more expensive — it gets to correct.
Why it matters
It doesn’t wait for you to catch up. ChatGPT, Gemini and Perplexity retrain and re-index on their own schedules — so managing this has to be continuous, not a one-time fix that ages out with the next release.
The Sign
Wrong answers don't correct themselves. A hallucinated claim or an outdated fact doesn't fade on its own — it needs the sources behind it actually fixed, not just flagged.
Why it matters
Coverage has to mean every platform. ChatGPT, Gemini, Perplexity, Copilot and Google’s AI Overviews don’t answer the same way about the same company — fixing one doesn’t fix the rest.
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Who it's for
For the person who is responsible for how the brand appears in AI-search
CEO & Founder
Public company · private business with public presence
What AI assistants tell investors and partners, checked against what’s actually true
A single account team accountable for the AI-generated answer, not another dashboard login
Briefings tied to the moments that matter — a raise, a deal, a hire
"The term sheet didn’t come. Their analyst had asked ChatGPT."
In-House Reputation Manager
Online Reputation Manager (ORM)
Ownership of the gap between what SEO covers and what PR covers
An expert team correcting sources in parallel, not just another alert to triage
Clear reporting on which AI platforms changed their answer, and why
"I could finally point at something concrete instead of just flagging that ChatGPT 'says something off.'"
Head of Communications / PR
Enterprise · large brand, holding
The approved company narrative reflected consistently across every AI platform
A dedicated manager coordinating the correction, not a generic support queue
Early warning before a wrong AI answer becomes the story itself
“I don't want to find out what Gemini says about us from a journalist's screenshot.”
What's included
Why this has to include both watching and correcting
AI-listening tools can now show you what people are asking AI about your brand, and what it answers back. That's a diagnosis. It doesn't change what the model says next time — someone still has to go fix the sources it's drawing the answer from. Monitoring without correction just gives you a more detailed view of the same unmanaged problem.
We don't just watch what AI says about you. We fix what it's getting wrong.
AI Influence solution — this page's program
Monitoring
Continuous tracking of how ChatGPT, Gemini, Perplexity and Google's AI Overviews describe your company — across the specific questions that come up before a deal, a hire or an investment decision.
Influence
Correcting the sources and signals these models actually draw from, so the wrong claim, the outdated fact or the missing context gets fixed at the root — not just flagged in a report.
AI module is a part of our Bigger Platform
AI Influence Solution runs on the AI Presence module of the Risk Control Center platform. If search results, reviews or the broader media narrative also need active management, those run as their own solutions, or together under Strategic Information-Field Management, the full control solution.
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AI-listening tools
prompt & mention monitoring
PR / ORM agencies
press & comms retainers
AI Influence Solution
What it does
Shows what people ask AI and what it answers back
Runs press campaigns; doesn’t touch what AI models cite
Corrects the sources and signals AI models actually draw from, and tracks whether the answer changes
Who acts on it
You do — a dashboard, not a fix
Whoever’s retained for that one campaign
A dedicated AI-focused team, correcting sources on an ongoing basis
Coverage
Mentions and sentiment on AI platforms
Media and press, not model training sources
Search-visible sources, structured data and the signals AI models cite
Pricing model
SaaS seat licence
Retainer per campaign
One retainer, scoped to the AI module specifically
Analytical foundation
Automated prompt monitoring, no proprietary correction methodology
One account’s history and the agency’s own judgment
RH Research Center with aggregated data built on years of experience
How we're different
Control AI-search results for you
Reputation House unites a live platform: Risk Control Center — a dedicated expert account team acting on it, and a proprietary research base behind them.
Most alternatives give you one of the three, if any
Most alternatives give you one of the three, if any
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What we do
From first contact to a working system
01
Diagnostics
We map how ChatGPT, Gemini, Perplexity and Google’s AI Overviews currently answer the questions that matter about your company — and identify exactly which sources those answers are drawn from.
02
Strategy
& Source plan
& Source plan
A scoped plan for which sources get corrected, which new signals get built and which claims get watched going forward — priced to the gap it closes, not a generic package.
03
Launch
& Module access
& Module access
Source corrections and structured content go live, alongside tracking of how each AI platform's answer shifts in response. This is also when your login to the AI Presence module goes live.
04
Continuous
operation
operation
Every model update gets checked against the approved narrative, with the account team correcting drift before it compounds into the next training pass — visible in the module any time, not just when a report lands in your inbox.
Inside the AI Presence Module
What you get access to from day one
This is the same module your account team works from — the exact prompts tracked, the exact platform-by-platform scoring, the exact sources being corrected. Nothing about your AI presence stays behind an agency's closed door.
Part of a bigger platform
AI Presence is one of the modules inside Risk Control Center
This retainer runs on the AI Presence module specifically. The same platform also covers search, social listening, reviews and more — available as their own single-workstream retainers, or together under Strategic Information-Field Management, the full-platform program.
Overview & RPN Score
Social Listening
Search Results
Review Platforms
AI Presence (this page)
Risk Signals & Alerts
Action Plan
Reports Archive
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AI Monitoring
(RH Detection)
(RH Detection)
watches the whole field
AI Influence Solution
(RH Control)
(RH Control)
this page — watches and corrects AI
watches and corrects everything
What it does
Monitors search, social, reviews and AI answers across your whole information field, and flags risk
Monitors and corrects what ChatGPT, Gemini, Perplexity and AI Overviews say specifically
Monitors and corrects search, reviews, narrative and AI answers together, under one retainer
AI coverage
AI Presence module included — one of five monitored channels, watch-only
AI Presence module, plus active source correction — the whole point of this retainer
Same AI correction as this page, bundled with every other channel
Beyond AI
Full-field monitoring: search, mentions, reviews, sentiment — nothing gets corrected anywhere
AI module only — search results, reviews and narrative stay exactly as they are
Search, reviews and narrative are actively managed too, not just watched
Who's on it
Monitoring analysts and risk triage, alerting you when something moves
A dedicated AI-focused team correcting sources on an ongoing basis
The full account team across every workstream, AI team included
Pricing
$5–25K/month retainer
$5–25K/month retainer
$ 10−50K/month retainer, by region
Right fit when
You don’t yet know where the risk is — anywhere in your field, AI included
You already know AI specifically is getting it wrong
You want the whole field under one retainer instead of managing it workstream by workstream
Which RH product fits you
Monitoring, AI Influence, or the whole field — the choice is yours
Three different RH products, each with its own scope, its own team and its own beneficiaries. Pick the one that matches what you actually need managed right now.
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AI Presence Module
The Platform Layer
Reputation House
The Expert Team Layer
What it gives you
Live tracking of how ChatGPT, Gemini, Perplexity and AI Overviews answer, updated as models refresh
Diagnosis of why the answer is wrong, and a correction plan for the sources it’s drawn from
Who's watching it
You, whenever you log in
A dedicated AI-focused analyst, checking every model update — whether you log in or not
When something changes
The tracked score moves in the dashboard
The team traces which source moved it, and either reinforces it or plans the next correction
What backs the judgment calls
Real-time data from your own tracked prompts
That data, collected by RH Research Center in its studies over years of research
Platform & Expert Team: end-to-end infrastructure for your brand reputation safety
AI Influence Solution:
technology and expert services
The AI Presence module of RCC Platform gives you the data, always on. The expert account team gives you what to do with it — correcting the sources, drafting the structured content, and checking every model update against what was approved.
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Why This Can't Wait
The cost of getting this wrong is already public
AI Influence Solution is a new category, because managing what AI models say about a company is a new problem — the market hasn’t settled on who owns it yet. That’s not a reason to wait; it’s the reason to move first. The pattern below is what happens when nobody does, and it will only get more common as more of what people read about a company comes from an AI answer instead of a search result.
Market pattern
Legal · Wall Street
What happened
AI-generated hallucinations — fabricated citations no lawyer had checked — made it into a federal court filing submitted by one of the most prestigious law firms on Wall Street.
Mechanic
The error itself was fixable in minutes. The public record wasn’t: Guardian coverage means it’s now a permanent, indexed part of the firm’s digital footprint — discoverable by the exact AI models and search engines the next client’s due-diligence team will use. Nobody was watching the sources; nobody had a program to correct what surfaced afterward.
Want to see how this would work for your industry?
We’re onboarding a small number of AI Influence Solution clients while the category is still being defined. Tell us your industry and we’ll walk through what monitoring and correction would look like for your specific AI exposure.
No fixed timeline
We can't guarantee a specific model's exact wording, or that every platform updates on the same schedule — ChatGPT, Gemini, Perplexity and Copilot each retrain and re-index differently, and we report on that honestly rather than promising a fixed date.
We don't replace your team
We don't replace your in-house PR, SEO or communications team — we close the specific gap between them that nobody currently owns.
Not the whole platform access
This solution covers the AI module specifically. See “Which RH product fits you” above for how it compares to AI Monitoring (RH Detection) and Strategic Information-Field Management (RH Control). .
What we don't promise
The limits of this solution
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What You're Actually Paying For
The investment logic
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You're not pricing hours
You're pricing what a wrong answer costs — a deal that stalls because an analyst asked ChatGPT first, a candidate who reads a hallucinated claim and never applies, a due-diligence team that quotes an AI Overview instead of your own site. This is priced against that, not against a headcount of prompt-writers.
We don't price like an agency
This isn't a marked-up SEO or PR retainer with "AI" added to the title. Managing what AI models say about a company is a different discipline — tracking model behavior, correcting the sources they cite, and verifying the fix held after the next update. Traditional SEO competes for rankings; generative engine optimization corrects what a model has already concluded about you and keeps checking that the fix holds.
The price includes the AI Presence module
Full access to the AI Presence module — tracked prompts, platform-by-platform scoring, source attribution and worst-performing prompts, updated as models retrain — plus the dedicated AI-focused team acting on it. None of it is a separate line item.
A retainer, not a one-time engagement
AI models retrain and re-index constantly — a correction that holds today can drift after the next update. A one-time engagement freezes a snapshot; a retainer keeps checking the answer, not just the source.
Curious where you'd land in the range? See how pricing breaks down by region and scope
86%
of consumers weigh a brand's AI accountability before they buy
75%
of enterprises have deployed AI agents that already act and communicate on their behalf — with no system to manage the reputational fallout
84%
of consumers say AI governance affects how much they trust a financial institution
80%
of CEOs say AI will force a restructuring of how their business operates — reputational exposure included
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Request a confidential AI-search results audit
Tell us what ChatGPT, Gemini and Google’s AI Overviews currently say about your company when a customer, investor or candidate asks. We’ll map the sources those answers draw from and scope what a correction program would look like — before anything starts.
AI Influence Solution runs $ 5−25K/month, scoped to your region and AI exposure at the audit.
RH Control · Influence
Strategic Information-Field Management
Manage search, reviews, narrative and AI answers together, under one retainer.
RH Control · Influence
Search Engine Reputation Management
Push down what harms you on page one, surface what represents you honestly.
RH Control · Influence
Brand Reputation & Narrative Management
Manage the story customers, investors and media read about you across media and content.
RH Control · Influence
Online Review Management
Take control of the ratings and reviews customers use to decide between you and a competitor.
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FAQ
Straight answers
Reputation House (RH) Control's AI-module retainer: ongoing monitoring and correction of what ChatGPT, Gemini, Perplexity and Google's AI Overviews say about your company. We track the answer and fix the sources it comes from, with a dedicated AI-focused team, not a one-off audit or a listening dashboard.
Monitoring-only visibility into AI answers sits in RH Detection, and it's diagnostic: it tells you what's being said. AI Influence Services is the Control-side program that acts on it — correcting the sources and signals the models draw from so the answer itself changes. Both currently sit in the same $5–25K/month range; the difference is watching versus fixing.
ChatGPT, Gemini, Perplexity, Microsoft Copilot and Google's AI Overviews, with coverage extended as new platforms gain meaningful usage among your customers, investors or candidates.
It depends on how each platform re-indexes or retrains — some surface source corrections within weeks, others only at the next major model update. We track this per platform and report on it directly rather than promising a single fixed timeline.
No. We commit to compliant source correction and transparent reporting on what changed and what didn't — not a guaranteed script for what a model will say.
Yes. Every engagement runs under strict confidentiality terms, designed to be discreet by default — including work involving named executives.
A monthly retainer, $5–25K/month, depending on region, platforms covered and current AI exposure. Full tiers are on the pricing page, or a confidential audit confirms the exact quote.
Free Reputation Audit
Get a confidential consultation and preliminary audit
Your information is confidential and will never be shared